Stella McCartney to Launch Menswear Line

The designs for the British team for this year's Olympics in Rio by Stella McCartney (centre), in collaboration with sports brand Adidas. With her are (from left) rugby captain Tom Mitchell, track-and-field athlete Jessica Ennis-Hill, diver Tom Daley and sprinter Olivia Breen. PHOTO: REUTERS

Following WWD’s initial report in February, Stella McCartney announced Thursday that she will present her debut menswear collection alongside her women’s resort 2017 collection on Nov. 10 in London, with the collection later arriving in stores in early December.

Talking to the New York Times on Thursday, McCartney said, “I want to deliver to men what I deliver to women. A wardrobe, a choice and effortless modern clothes,” she said. A press release said the fur-free and leather-free apparel and accessories collection will “take a modern approach to menswear, encouraging seasonless wardrobing, while adhering to the brand’s responsible and sustainable ethics.”

According to the NYTimes, unlike her women’s wear, “the men’s collection will not be associated with any particular season: The line, which will continue to be shown with Ms. McCartney’s pre-collections and not on the classic men’s wear schedule, will be called something like Collection One and Collection Two (it will be sold to wholesalers a few months before it is shown to the press and public). The theory is that men buy differently from women: They see something, and if they like it, they want to get it immediately. And they do not think in trends.”

We’re looking forward to seeing what Ms McCartney has up her fashionable sleeve.

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