Instagram Users are Now Included in Fashion Week

Instagram Fashion Photo courtesy of Rojaksite.com
Instagram Fashion
Photo courtesy of Rojaksite.com

This year’s New York Fashion Week marked the first time everyday Instagram users were treated like industry insiders at a major designer’s runway show — and that’s a big deal. Granting exclusive, unprecedented access to your average Joe — who just happens to be great at posting Instagram pictures — has become the next big thing in the evolving relationship between high fashion and social media. And yet, at the same time, it seems like a natural progression: from street style photographers to fashion bloggers, the industry has already undergone a major shift in recent years by recognizing those who land a foothold in fashion through unconventional means.

Now, it’s including the average Instagram user — who doesn’t even necessarily need to know that much about fashion.

Read more on Time Entertainment.